How Do I Attract Beginner Writers to My Services?

 If you’re a writing coach like me, you’ve probably asked yourself this question: “How do I attract beginner writers to my services?” It’s a great question—and an important one. Beginner writers are often the people who need us the most. They have the desire, but they lack direction. They’re full of ideas, but they don’t know where to start.

In this post, I’ll share simple, honest tips that have worked for me. If this helps you, please support this work here: Click to Donate. And don’t forget to fill the form at the end to get your free Coaching Checklist for Writing Coaches.

Why Focus on Beginner Writers?

Beginner writers are just starting their journey. They’re excited, curious, and often nervous. Many of them have a story to tell, but they don’t believe they’re “real” writers yet.

That’s where we come in. We help them see that they are writers. We give them tools, structure, and confidence. And when we focus on helping beginners, we build deep, lasting relationships—and strong coaching businesses.

So, how do I attract beginner writers to my services? Let me break it down.

1. Speak Their Language.

Beginner writers don’t understand fancy writing terms. So, I keep my words simple and clear. Instead of saying “manuscript structure,” I say “how to organize your book.” Instead of “narrative arc,” I say “how to shape your story.”

If you want to attract beginner writers, talk like a friend. Use language they understand. Keep it real and warm.

2. Share Helpful Content.

Beginner writers are always searching for help online. That’s why I create blog posts, videos, and social media tips that answer their questions. Topics like:

• “How to Start Writing When You Feel Stuck”
• “Simple Tips to Build a Writing Habit”
• “How to Finish What You Start as a Writer”

These kinds of posts build trust. They show beginner writers that I understand them. When they see how helpful I am for free, they feel safe paying for coaching.

3. Offer a Freebie.

A great way to attract beginner writers is to give them something valuable for free. That could be a checklist, workbook, or short email course.

For example, I offer a free Coaching Checklist for Writing Coaches. It helps coaches like you serve clients better. When people grab the freebie, I follow up with emails that show how I can help more deeply.

👉 You can get yours too! Just fill the form at the end of this post.

4. Be Where They Are.

Beginner writers hang out in certain places—like writing groups on Facebook, beginner-friendly hashtags on Instagram, or forums like Reddit and Quora. I go where they are, not just to sell, but to listen and help.

When I answer their questions with kindness, they notice me. And some come back later asking, “Do you offer coaching?”

5. Share Stories of Other Beginners

Testimonials and success stories really help. When beginner writers see others like them succeeding with my help, they feel hopeful. I always ask past clients to share:

• What they struggled with before coaching
• How our sessions helped
• What they’ve achieved since

Even short quotes make a big difference. They show that progress is possible.

6. Make Coaching Feel Safe.

Many beginner writers are nervous about coaching. They fear judgment. They worry about wasting money. I try to ease those fears by:

• Being kind and encouraging in everything I say
• Explaining clearly how my coaching works
• Letting them ask questions before they commit
• Offering affordable starter packages

When coaching feels safe, beginners are more likely to say “yes.”

7. Stay Consistent.

Attracting beginner writers takes time. It’s not about one post or one offer. It’s about showing up again and again—sharing, helping, and inviting.

The more consistent I am, the more people notice. Over time, trust builds. That’s when beginners start reaching out.

In Conclusion: How Do I Attract Beginner Writers to My Services?

Let’s wrap it up. So, how do I attract beginner writers to my services? I speak their language. I share helpful tips. I give value before asking for anything. I show up where they hang out. I make coaching feel safe. And I stay consistent.

If you do these things with heart and patience, the right people will come.

 If this post helped you, please support this work here: Click to Donate

 And don’t forget: Fill the form now to get your FREE Coaching Checklist for Writing Coaches—a simple tool to help you serve beginner writers better.

Let’s help more writers begin their journey with joy.